Custom blocks and variants

Change how every button or link looks, and build reusable blocks of your own.

Buttons, links, headings and other blocks share their look through variants and formats, set once in the Blocks panel. A custom block goes further: a group of blocks you reuse on many pages, with one design and its own content in each place.

Where to start

Variants and formats

The shared looks of buttons, links, headings and other blocks: variants, states, formats, and how custom blocks differ.

Change how every button looks

Edit a block's variants, hover and pressed states, and formats in the Blocks panel.

Create a custom block

Make a block or a group of blocks reusable, with one shared look and its own content in each place.

Change or detach a custom block

Change a custom block everywhere, edit one use, detach a use, or delete the custom block.